Senior financial executive with extensive experience in corporate finance, M&A, digital transformation, and strategic leadership. Proven track record in leading multi‑billion‑riyal financial operations, establishing strong banking relationships, executing due diligence, and preparing organizations for IPO on the Saudi Main Market (Tadawul). Expert in IFRS implementation, Governance frameworks, and building high‑performance financial teams. Successfully led full ERP transformation and contributed to the creation of the first CMA‑licensed energy services investment fund in Saudi Arabia.
Overview
8
8
years of professional experience
4
4
years of post-secondary education
1
1
Certification
Work history
Executive committee member
Hala Saudi Petroleum Services
Riyadh, Riyadh Region
2025.08 - Current
Actively contributed to company’s strategic direction as member of Executive Committee, influencing long‑term planning and growth initiatives
Chief financial officer
Hala Saudi Petroleum Services - GoStaion
Riyadh, Saudi Arabia
2022.08 - Current
Led multiple mergers and acquisitions (M&A) initiatives, including full company valuation, financial modeling, and execution of comprehensive due diligence processes.
Contributed to establishment of first CMA‑licensed energy services investment fund in Saudi Arabia, supporting structuring, financial analysis, and regulatory readiness.
Directed company’s digital transformation, achieving full implementation and integration of Microsoft Dynamics 365 ERP, enhancing reporting accuracy and operational efficiency.
Oversaw treasury functions to maintain optimal liquidity levels.
Optimized capital structure by effectively managing debt and equity financing options.
Built and maintained strategic relationships with major Saudi banks, securing banking facilities totaling nearly SAR 500 million to support expansion and working capital needs.
Designed and structured complete financial department, recruiting and leading large team of specialized finance professionals.
Led full adoption and implementation of IFRS standards, ensuring compliance and strengthening financial governance.
Played key role in developing and applying corporate governance frameworks, policies, and internal controls aligned with CMA and Tadawul requirements.
Directed IPO readiness efforts, coordinating with external advisors, legal teams, and investors to prepare company for listing on Saudi Main Market (Tadawul).
Executive Committee Member at The Association of Thammasat Business School AlumniExecutive Committee Member at The Association of Thammasat Business School Alumni