Strategic planner and forward-thinking skills. History of establishing organizational priorities, resource planning, and analyzing data. Diligent and methodical leader with project management experience. Results-driven, ambitious and competitive business leader focused on transformative leadership and continuous improvement to drive growth and maximize profits. Ambitious executive ready to take on challenging role, meet goals and surpass expectations.
Overview
14
14
years of professional experience
1
1
Certification
Work History
Chief Strategy & Partnerships Officer
Real Estate General Authority
Riyadh
02.2024 - Current
Leading the oversight of the Real Estate Sector Strategy, which includes 22 performance indicators measured annually by the Adaa Center for Government Performance. Achieved 79% progress to date.
Launched the Saudi Proptech Hub (SBH), an initiative dedicated to empowering and supporting proptech innovations in the Saudi market.
Received the King Abdulaziz Quality Award for institutional excellence, achieved through the Institutional Excellence Management framework at REGA.
Identified potential business opportunities through rigorous market research.
Designed bespoke business models to meet clients' unique requirements.
Developed strategic business plans by analysing market trends .
Prioritised tasks according to urgency and importance, ensuring timely completion.
Evaluated organisational performance against set KPIs regularly.
Conducted comprehensive SWOT analyses for simplified decision-making process.
Led cross-functional teams to achieve project objectives within deadlines.
Streamlined operational processes to increase productivity levels.
Boosted staff morale with motivational training programmes and workshops.
Influenced product development direction through detailed market research.
Created monthly performance reports to monitor departmental progress.
Coordinated jointly sponsored events, increasing company visibility.
Facilitated regular meetings and communications between partners for alignment of goals.
Streamlined operational processes for increased efficiency.
Managed partner relations, ensuring mutual satisfaction and growth.
Cultivated strong business relationships by establishing strategic partnerships.
Developed innovative solutions for complex business challenges through extensive R and D projects.
Ensured compliance with regulatory standards during all stages of product development process.
Boosted efficiency in the R and D operations, achieving marked improvement in project timelines.
Ensured timely delivery of projects with meticulous scheduling and tracking.
Cultivated positive stakeholder relationships through regular updates and transparency.
Updated business plans to reflect emerging trends and projections.
Developed and implemented value-adding strategies to increase product and service profitability.
Business Development GM
Real Estate General Authority
02.2023 - 02.2024
Developed and implemented value-adding strategies to increase product and service profitability.
Updated business plans to reflect emerging trends and projections.
Led strategy meetings to scope project goals and reporting frameworks.
Delivered innovative presentations to executive decision makers.
Launched new products with exceptional campaign planning.
Reported to senior leadership on latest research on market insights, industry trends and expansion opportunities.
Created the Authority’s file and obtained the Digital Government Award 2023 for the best use of emerging technologies out of 60 government projects.
Recommended improvements to existing business strategies to drive growth.
Identified initiatives not meeting targets and worked with executing teams to find solutions.
Applied strategic thinking to design effective and engaging products tailored to user needs.
Ran creative workshops to brainstorm and realise innovative ideas for new designs and current product improvements.
Planned and prioritised well to complete design projects within deadlines for fast product turnarounds.
Designed practical, viable products to meet consumer needs within project budgets.
Considered operational needs, challenges and opportunities to create robust, practical design solutions.
General Manager of IT & Digital Solutions
Monshaat
12.2020 - 01.2023
Researched and reviewed techniques influencing [ Nawafth App] design processes to remain ahead of product trends.
Developed a new products for Monshaat such as Tamwel platform which is used to fund all the SMEs.
Developed Mazay product which provide a vouchers to the customers to start their bussniss.
Developed Franchise services which contain a great experience to regulate the Franchise community.
Established the DO -Lap which the first point to creat any service in Monshat and used a some tools to enhanced any experience.
Applied strategic thinking to design effective and engaging all the digital services to meet user needs.
Product planning, delivery and marketing throughout the product lifecycle.
Evaluated research findings to provide key development insight.
Implemented research findings into product development through design team collaboration.
Managed lifecycle design phases, from initial client brainstorms to timely project completion.
Overseeing all activities relating to researching, designing and marketing products.
Helped to oversee the design and planning of how to market and promote the product to the public.
Influenced key decision-making and established trust with stakeholders.
Updated business plans to reflect emerging trends and projections.
Created new client pipeline to meet monthly targets.
Drew on understanding of key markets to push development of business strategies.
Actioned client feedback to improve product and service offerings.
Managed resource and capacity planning to support forecasted business needs.
Forecasted long-term business objectives.
Led user experience research projects to aid development planning.
Evaluated user experience data to enhance current and future products.
Developed optimised user experiences through collaboration with multi-disciplinary stakeholders.
Designed UX product and service solutions to meet business goals.
Enhanced design validation processes through strategic testing.
Promoted seamless customer experiences through performance and function monitoring.
Tracked KPIs to drive profitability and target delivery.
Monitored and evaluated teams, identifying and targeting opportunities for improvement.
Used strategic and forward-thinking business techniques to maximize turnover.
Mitigated operational risk, compiling performance, financial, headcount, and spend data to forecast outlook.
Oversaw organizational restructures to transform team budgets and performance.
Increase the digital maturity for Monshaat in Qiyas from 33% in 2020 to 92% in 2022 and takes rank #3 between all government organizations , which Digital Government Authority regulates.
Adopted Corporate standards for IT.
I built the Enterprise Architect EA office, and I got NORA Accreditation from Digital Government Authority.
Researched new technologies and chose the best options for Monshaat priorities and cost-effectiveness.
Ensured technology systems and procedures met overall Monshaat priorities.
Installed new technologies without disrupting workflow.
Recruited and trained system analysts, programmers, and engineers.
Developed and implemented value-adding strategies to increase product and service profitability.
Negotiated contract terms and pricing to maximise revenue.
Identified and closed new business opportunities through strategic networking, enhancing valuable client bases.
Managed budgets and inventory to minimise costs and maximise profits.
IT Director
Monshaat
12.2017 - 12.2020
Build IT Structure and managing different teams across all IT functions
Develop IT strategy
Contributing to business strategy
Build requirements, outlines, and budgets for IT projects
Building IT Capabilities
Build new IT infrastructure with (AD, servers,
Hardware, Firewall ….)
Develop new functions ( Cyber Security department and aligned with NCA controls )
Creating new products/e-services such as (self-services Mobile App- Document management systems -CRM - ERP … etc.)
Led IT support for 1st, 2nd, and 3rd line hardware and software issues.
Aligned IT strategy with business needs, prioritising value for money, security and contractual requirements.
Oversaw execution of IT projects from inception to execution.
Directed installation and configuration of computer hardware, operating systems and applications.
IT Manager
WAFI
03.2017 - 12.2017
Managing different teams across all IT functions
Implement new e-services such as ( ERP,Tasks system)
Develop a fully automated Platform for the off-plan sales licenses
Re-build Wafi website with new features
Establish the technical requirements for Wafi HQ building.
Partnered with users to understand and define system requirements.
Designed impressive solutions to overcome existing system challenges.
System Analyst- IT Manager
TAQEEM
08.2013 - 03.2017
Runs complex projects/programs from design and development to production.
Defines requirements and plans project lifecycle deployment.
Defines resources and schedule for project/program implementation.
Plans and schedules project deliverables, goals, and milestones.
Directs and oversees project engineering team and manages conflicts within a group.
Performs team assessments and evaluations.
Efficiently identifies and solves project issues.
Develop Requests for Proposals (RFP) for external services.
Design and maintain technical and project documentation.
Strong organizational, presentation, and customer service skills
Deliver Different applications and services to business owners.
Produce new services for external users by using different technologies ( SharePoint, Java, Microsoft Dynamics CRM ).
Build new IT infrastructure with (AD, servers, Hardware, and Firewall ….).
Establish the technical requirements for TAQEEM HQ up to the running
Other Responsibilities:
Selects an appropriate business analysis approach.
Identify and determines stakeholder influence and relationship needs.
Plan requirements approval and change.
Identifies and communicates risks and issues that may require changes to plans or scope.
Measures and tracks the quality of business analysis work.
Responds to changing organizational priorities.
Successfully obtains the needed approvals on solution requirements.
Identifies and maintains requirements for reuse.
Prepares requirements documentation.
Identifies opportunities for improvement.
Consulted with users and management to formulate guiding principles.
Wrote functional specifications for systems developers and completed regular updates to incorporate changes.
Estimated costs of new systems, modifications and updates.
Maintained client records in bespoke CRM systems, ensuring streamlined data processes for maximum efficiency.
Launched new product lines with strong retail and marketing strategy.
Programmer
NAZAHA
03.2012 - 09.2013
I created software solutions with cross-functional design teams to significantly improve overall functionality and performance.
Assessed costs and risks associated with developing new features and products.
I have implemented innovative systems for data collection, storage, and management of customer orders.
Collaborated with product management to design, build and test systems.
I implemented new software applications and operating system roll-outs across the business enterprise, including Nazaha Website and Complaints system.
Designed Inbound and outbound documents system components.
ERP Specialist
ALINMA BANK
03.2011 - 03.2012
Installed new software for users and monitored version and patch update requirements.
Offered technical advice to programmers and developers to help optimize designs.
Conducted server backup and recovery operations in line with protocols.
Followed technical documentation for accurate installation, maintenance, and repair work.
Answered user questions about hardware and software operations to help resolve problems.
Carried out new hardware installations and updates, keeping systems functional and secure.
Education
Master - Cyber Security
Saudi Electronic University
Riyadh
2022
Bachelor - Information System
King Saud University
Riyadh
2010
Skills
Digital strategy
Business Development
Waterfall methodology
Financial Management
Consulting
Staff Management
Negotiation
Business planning
Project budgeting
Software updates
System design
Security planning
Vulnerability analysis
Demonstrating products
Managing products
Digital products
Certification
Exploiting Disruption in Digital World ( London Business School - NOV 2021).
Business Strategy for Leaders Programme ( INSEAD - SEP 2021).
Certified Change Practitioner ( Prosci - MAR 2021).
Problems and Decisions (Oxford Management Center UK - DEC 2020).
Negotiation Dynamics ( INSEAD - DEC 2019).
Orchestrating Winning Performance OWP ( IMD - NOV 2019).
Kaplan-Norton Balanced Scorecard ( NOV 2017).
Microsoft Certified Professional ( Microsoft- AUG 2014 ).
Microsoft Dynamics CRM 2013 Application Specialist ( Microsoft - AUG 2014).
Microsoft Dynamics Deployment in CRM 2013 Specialist ( Microsoft - AUG 2014).
ITIL V3 Foundaiton Course ( APMG- JULY 2011).
Timeline
Chief Strategy & Partnerships Officer
Real Estate General Authority
02.2024 - Current
Business Development GM
Real Estate General Authority
02.2023 - 02.2024
General Manager of IT & Digital Solutions
Monshaat
12.2020 - 01.2023
IT Director
Monshaat
12.2017 - 12.2020
IT Manager
WAFI
03.2017 - 12.2017
System Analyst- IT Manager
TAQEEM
08.2013 - 03.2017
Programmer
NAZAHA
03.2012 - 09.2013
ERP Specialist
ALINMA BANK
03.2011 - 03.2012
Master - Cyber Security
Saudi Electronic University
Bachelor - Information System
King Saud University
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