Abdullah Balubaid

Marketing:

• Lead and mentor the marketing team, analyzing market trends and developing data-driven strategies to increase brand awareness and drive sales growth
• Plan and execute impactful marketing campaigns across various channels (OOH, social media, etc.), ensuring timely completion and effective budget management
• Manage product launch events, maximizing impact and brand visibility

CRM:

• Collaborate with the after-sales team to enhance customer satisfaction and resolve customer complaints effectively
• Champion customer experience initiatives and analyze customer data to identify areas for improvement
• Monitor and address all feedback received from the Ministry of Commerce, ensuring compliance and customer satisfaction

Standards & Quality:

• Ensure adherence to manufacturer standards across all company facilities through regular site visits and audits
• Prepare and present monthly reports to business managers, analyzing performance and implementing corrective actions as needed.

Public Relations:

• Developed and executed PR strategies to enhance brand reputation and manage corporate communications, including crisis communication
• Built and maintained strong relationships with media professionals, resulting in positive media coverage and increased brand visibility
• Created compelling press releases, media kits, and engaging content to promote company initiatives and products

Event Management:

• Planned, organized, and executed successful product launches, national exhibitions, and corporate events, overseeing all aspects from concept to completion
• Managed event budgets, logistics, and marketing campaigns to maximize impact and achieve event objectives
• Led and supervised the event team, ensuring seamless execution and post-event reporting.

Public Relations:

• Developed and executed PR strategies to enhance brand reputation and manage corporate communications, including crisis communication
• Built and maintained strong relationships with media professionals, resulting in positive media coverage and increased brand visibility
• Created compelling press releases, media kits, and engaging content to promote company initiatives and products
• Preparing the quarterly internal newsletter

• Managed public relations and media activities for the group
• Served as Chief Editor of Shoa'a Network E-media
• Provided executive support as Office Manager to the Vice President
• Led successful campaigns for Vice President Dr
• Abdullah Marei Bin Mahfouz's campaign for the Jeddah Chamber of Commerce Elections
• Managed public relations for the Honorary Consulate of Kyrgyzstan in Jeddah.

• Al-Madina Newspaper: News Editor for the cultural supplement "Al-Arbea`a" (May 2005 - December 2005)
• Al-Asrya Magazine: Office Manager in Jeddah (April - June 2005)
• Al-Afaq Journal: Editor and writer for the off-line and online editions
• Al-Fityan Magazine: Editor for two editions (April – May 2004)
• New Media Advertising Group

- Manager (November 2006 - February 2007)

- Public Relations Manager (March 2006)

• Editor
• Electronic Economy Magazine (August 2006)
• Jeddah Magazine (April 2006)

During this time, I honed my skills as a news editor and journalist within the Saudi media landscape. My commitment to professionalism not only deepened my media expertise but also fostered a natural progression into public relations management, where I now excel.