Strategic Public Relations Specialist with broad knowledge in branding, social media and traditional PR. Tenacious individual works fast and hard to generate impactful results.
Overview
6
6
years of professional experience
Work History
Social media specialist
Smarketools
03.2023 - 04.2024
Introduced process changes resulting in improved communication metrics.
Built positive, productive relationships with media outlets to maximise brand exposure.
Set standards for outgoing content, producing templates and examples.
Boosted public image for target audiences using multiple engagement platforms.
Customer service officer
AMC Cinema
07.2020 - 05.2021
Coordinated advanced help for complex [Product or Service] issues.
Maintained working knowledge of available products and services.
Advised customers on availability, pricing and location of products.
Handled in-person, email and mailed correspondence.
Customer service officer
AMC Cinema
Riyadh, Riyadh Region
01.2020 - 12.2020
Public relations specialist
Reshat
02.2023 - Current
Developed and delivered cross-functional campaigns strategically aligned with company goals.
Wrote press releases and prepared kits for use in media pushes.
Protected brand image, moderating conversations, questions and comments to prevent undesirable content.
Planned, developed and implemented robust PR strategies to manage brand reputation.
Team leader
Achieve one
Alula
12.2019 - 03.2020
Coordinated hiring, recruitment and training strategies to build successful administrative team.
Organised financial and operational data to help with yearly budgeting and planning.
Analysed and resolved complex resource management issues for optimised scheduling.
Professionally handled difficult customer complaints and objections to maintain first-class customer service standards.
Mall manager
Land Mark Group
02.2018 - 11.2019
Coordinated sales through communication with buyers, sellers and solicitors.
Allocated resources strategically to achieve high ROI and minimise financial cost.
Supported team's transition to more flexible working environment for better employee satisfaction.
Upskilled staff through targeted training opportunities, enhancing team capabilities.
Conducted periodic performance reviews for direct reports.
Identified project blockers and acted as driver to overcome obstacles and achieve deadlines.
Education
Diploma - Public Relations
Imam Mohammad Bin Saud Islamic University
Skills
Social media enquiry management
Social media content creation
Customer service
Team building
Marketing
Public relations
Leadership
Problem-solving
Communication skills
Languages
Arabic
Native
English
Elementary
Timeline
Social media specialist
Smarketools
03.2023 - 04.2024
Public relations specialist
Reshat
02.2023 - Current
Customer service officer
AMC Cinema
07.2020 - 05.2021
Customer service officer
AMC Cinema
01.2020 - 12.2020
Team leader
Achieve one
12.2019 - 03.2020
Mall manager
Land Mark Group
02.2018 - 11.2019
Diploma - Public Relations
Imam Mohammad Bin Saud Islamic University
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