Atheer Alfulaij

Sales Manager with 5+ years in pharmaceuticals, currently fully responsible for managing the entire Saudi market . Proven track record in people management, including leading and tracking medical representatives across all regions. Skilled in executing impactful sales strategies, driving market growth, and ensuring full field force alignment. Skilled in strategic planning, target setting, FCST and execution, consistently surpassing revenue goals and business objectives.

• Saudi Charitable Association of Diabetes
• Saudi Red Crescent Authority
• MAS information and research center

People Management
Lead, coach, and support sales teams across all KSA regions with clear KPIs and performance expectations.

Time & Territory Management
Optimize territory allocation, daily plans, and resource deployment based on market needs and sales data.

Strategic Thinking & Sales Planning
Develop and execute sales strategies aligned with national goals, market trends, and new opportunities.

Performance Monitoring & Reporting
Track sales performance across regions, address gaps, and provide data-driven reports to senior management.

Relationship Management
Strengthen key account relationships and support team in high-level negotiations and client satisfaction.

Compliance & Market Intelligence
Ensure compliance with local laws and provide market insights and competitor analysis to leadership.

Travel & Field Supervision
Conduct regular field visits across KSA for coaching, supervision, and customer engagement.

CRM & Digital Tools Management
Ensure CRM adoption and successfully execute and follow up on the HCP Digital Consent project across all regions.

Mohammed Ghonaim, Sales Director, +966 56 665 7626