Mawaddah Alahmadi
Riyadh
Summary
Results-driven Marketing Manager with talent for creating impactful campaigns and driving brand growth. With expertise in Adobe Creative Suite and experienced with various project management tools. Consistently led teams to in mega governmental projects, increasing brand awareness and customer engagement. Expert at leveraging market trends to deliver strategic initiatives that enhance the organization marketing performance.
Overview
13
13
years of professional experience
1
1
Certification
Work History
Marketing & Media Production Manager
Saudi Tourism Authority
Riyadh
2023.01 - 2025.04
- Lead the creation and execution of comprehensive marketing plans for tourism initiatives, focusing on influencer marketing, communication tools, and content creation.
- Lead influencer partnerships, manage campaign implementation, and oversee creative development.
- Managed social media campaigns to increase online presence.
- Administered budget planning, guaranteeing cost-effective operations in the department.
Branding Manager (Motion Graphics)
Ministry of Culture
Riyadh
2020.01 - 2022.12
- Lead branding projects including motion graphics, and art direction for national campaigns.
- Achieved consistent branding across all platforms by establishing clear guidelines and standards.
- Maintained consistency in branding across all digital platforms whilst working closely with marketing team.
Senior Animator
Ministry of Housing
2019.02 - 2020.12
- Directed motion graphics projects for government initiatives, aligning visuals with campaign strategies.
Graphics and Motion Designer
TACT Digital Marketing
2017.01 - 2019.01
- Led motion graphics and animation for the clients' digital marketing campaigns.
- Coordinated with production team for flawless design execution.
- Employed motion graphics techniques in video production, achieving dynamic visual effects.
Graphics and Motion Designer
SceenTV
Dammam
2015.01 - 2017.01
- Produced motion graphics for YouTube shows with millions of views, enhancing viewer engagement.
- Crafted branding guidelines to enhance brand positioning.
- Created new identities to 5 youtube shows.
Motion Graphics Designer
BFILMS
2012.01 - 2017.01
- Delivered high-end motion graphics and animations for major clients such as Misk Foundation and ARAMCO.
- Developed comprehensive brand identity for clients through careful research and analysis.
Education
Bachelor's - Business Administration
Yanbu University College
Yanbu, Medina RegionSkills
- Adobe Creative Suite (After Effects, Premiere Pro, Illustrator, Photoshop)
- Microsoft Office Suite
- Project Management Tools
- Social Media Platforms Management Tools
- Digital marketing proficiency
- Marketing and Branding
- Digital Transformation
- Strategic Marketing
Certification
- Adobe After Effects Advanced Course, MCTC
- Digital Branding and Engagement, Curtin University
- Digital Marketing Course, Quintessential 4 Media
- Adobe Illustrator, Sites Power Computer
Timeline
Marketing & Media Production Manager
Saudi Tourism Authority
2023.01 - 2025.04
Branding Manager (Motion Graphics)
Ministry of Culture
2020.01 - 2022.12
Senior Animator
Ministry of Housing
2019.02 - 2020.12
Graphics and Motion Designer
TACT Digital Marketing
2017.01 - 2019.01
Graphics and Motion Designer
SceenTV
2015.01 - 2017.01
Motion Graphics Designer
BFILMS
2012.01 - 2017.01
Bachelor's - Business Administration
Yanbu University College