Mohamed Ismail Ahmed Ibrahim
Riyadh
Summary
Results-driven leader with 20 years of experience in various commercial roles. Passionate about driving success and exceeding targets. Skilled in redefining strategic focus, developing effective strategies, and implementing tactics across multiple program channels. Collaborates with key functions such as Medical, Access, Regulatory, SC, Legal, and Compliance to successfully execute new product launches, conduct area planning, optimize sales force sizing, and implement metrics and KPIs for performance management.
Pursuing full-time role that presents professional challenges and leverages interpersonal skills, effective time management, and problem-solving expertise.
Overview
20
20
years of professional experience
Work History
Commercial Director, Oncology KSA
NewBridge Pharmaceuticals
03.2023 - Current
- Senior role in the organization reporting to Saudi affiliate GM.
- Member of KSA Leadership team with sales revenue of 32 M USD.
- Oversea a large portfolio of oncology molecules within the genomics, medical oncology, palliative and Immuno-Oncology franchises
- Leading sales and market access KSA oncology teams of 11 team members with 2 sales managers with different experience level and diversification through coaching and developing their competencies to be matching with the organization strategies and objectives
- Developing strategic initiatives based upon company objectives aimed at accelerating growth.
- Providing extensive leadership by effectively communicating strategic goals and plans.
- Conducting research to develop detailed business plans for commercial opportunities and expansion.
- Remained composed and highly professional in fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives.
- Presenting production ideas and determined creative scenarios for production and delivery.
- Managing the local distributor (AbdulRahman Al Gosaibi GTC) and ensure that all behaviors conducted thought best practice & coping with Saudi regulations
- Leading contractual agreement & operational pricing execution in alignment with legal, compliance, finance, logistics and commercial team across
- Leading the pre-demand and supply exercises in alignment with commercial team and monthly monitoring of product consumption and inventory
- Ensuring all the systems and processes through the sales function are in place to address and match the organization updated SOPs, Quality, Values and Behaviors
- Ensuring exponential growth as well as efficiency by building on what exist and sharing back to the network.
Regional Franchise Head Immuno-Oncology MENA
NewBridge Pharmaceuticals
03.2021 - Current
- Senior role in the organization dotted line to Oncology Regional Franchise Director
- Member of GCC Leadership team with sales revenue of 13 M USD.
- Leading the Immuno-Oncology franchise strategic priorities, P&L, integrated sales, marketing, medical & access activities in MENA region
- Preparing periodic updates & gap analysis, ensuring proper implementation of mitigation plans and following up on long term operational plan implementation
- Sharing and implementing best practice across countries.
- Developing strong communication and organizational skills through working on group projects.
- Working effectively in fast-paced environments.
Commercial Lead Oncology KSA, Lower Gulf & Iraq
NewBridge Pharmaceuticals
10.2019 - 02.2021
- Member of KSA and Regional team with sales revenue of 17 M USD
- Oversea a large portfolio of oncology molecules within the genomics, medical oncology, Palliative and Immuno-Oncology franchises
- Lead sales oncology teams of 10 team members with 3 sales managers with different experience level and diversification through coaching and developing their competencies to be matching with the organization strategies and objectives
- Acted as a coach helping everyone build the skills and mindset they need to succeed & encourage a mindset and culture of discovery, experimentation and continuous learning.
- Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
- Finalized sales contracts with high-value customers.
- Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
- Executed successful marketing campaigns to generate new business and expand customer base.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Oncology Sales Manager KSA
NewBridge Pharmaceuticals
01.2016 - 09.2019
- Lead sales oncology teams of 4 team members with different experience level and diversification through coaching and developing their competencies to be matching with the organization strategies and objectives.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate partnership.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
- Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Built relationships with customers and community to establish long-term business growth.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
Oncology Key Account Manager KSA
NewBridge Pharmaceuticals
03.2015 - 12.2015
- Introduction of NewBridge Pharmaceuticals & our partners to Saudi Market.
- Partnership with Saudi Oncology Societies.
- Built and maintained strong client relationships to drive business growth.
- Supported sales and reporting for large and medium-sized accounts.
- Created sales forecasts to target monthly and yearly objectives.
- Developed and delivered presentations to key customers to position products.
- Analyzed sales and customer data to identify trends and opportunities for increased profitability.
- Contributed to event marketing, sales and brand promotion.
- Developed, maintained and utilized diverse client base.
- Managing the local distributors in collaboration with the regional cross function teams ex.,Legal, Compliance, Supply Chain, Finance...
Senior Product Specialist
Hoffmann La Roche
06.2010 - 02.2015
- Full time sales representative responsible for promoting anti-viral and cancer products.
- Continually expanded knowledge of Virology Therapy Area.
- Collaborated with cross-functional teams to develop and implement market research strategies.
- Generated reports to support development and implementation of marketing plans.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
Product Specialist
GlaxoSmithKline Pharmaceuticals
06.2007 - 05.2010
- Full time sales representative responsible for promoting anti-viral products.
- Continually expanded knowledge of Virology therapy area.
- Responded to customer inquiries.
Product Specialist
Aventis Pharma / Sanofi Aventis
10.2004 - 05.2007
- Full time sales representative responsible for promoting cardiovascular products.
- Continually expanded knowledge of cardio vascular therapy area.
Education
Bachelor's Degree in Pharmaceutical Science -
Minia University
05.2004
Skills
- Corporate communication
- Operational Excellence
- Capital gain tax
- Account Mapping
- Negotiation
- Talent recruiting
- Strategic Thinking
- Market Access
- Client Relationship Management
- Strategic Planning
- Product Launch
- Vendor Management
- Sales Planning & Tracking
- Problem Solving
- Account Management
- New Business Development
- Sales tactics
- Cross-Functional Collaboration
Occupationalcontour
- Regional Franchise Head Immuno-Oncology MENA, Newbridge Pharmaceuticals, 01/22, 02/23, Dubai, UAE
- Commercial Lead Medical Oncology KSA, Newbridge Pharmaceuticals, 03/21, 12/22, Riyadh, KSA
- Commercial Lead Oncology KSA & Medical Oncology Lower Gulf & Iraq, Newbridge Pharmaceuticals, 10/19, 02/21, Riyadh, KSA
- Oncology Sales Manager KSA, Newbridge Pharmaceuticals, 01/16, 09/19, Riyadh, KSA
- Oncology Key Account Manager KSA, Newbridge Pharmaceuticals, 03/15, 12/15, Riyadh, KSA
- Senior Product Specialist, Hoffmann La Roche, 06/10, 02/15, Riyadh, KSA
- Product Specialist, GlaxoSmithKline Pharmaceuticals, 06/07, 05/10, Riyadh, KSA
- Product Specialist, Aventis Pharma / Sanofi Aventis, 10/04, 05/07, Cairo, Egypt
Contactnumbers
- +966544043456
- +971505414252
Personal Information
Title: Commercial Director, Oncology KSA
Training
- Pharmacoeconomic, Market access and Value communication in NewBridge Pharma
- Leadership program in NewBridge Pharma
- Genomics Harvard business school course
- Budget impact model and analysis in NewBridge pharma
- Bridge to successful management, NewBrdige
- Bringing life to pharmaceutical company, TTM Associates
- Project Management, TTM Associates
- Situational Leadership, Roche
- Presentation skills, Roche
- Professional Selling skills, Roche
- Key Account Management, GSK
- Group Communication skills
- Professional selling, GSK
- Clinical reprint presentation, Sanofi-Aventis
- High Impact Communication, Sanofi-Aventis
- Selling skills, Aventis
Currentposition
Commercial Director, Oncology KSA & Regional Franchise Head Immuno-Oncology MENA, Newbridge Pharmaceuticals, 03/23/23, Current, Al Rabie district, Riyadh, KSA
Additional Information
Holding Emirates ID (UAE Golden Visa)
Timeline
Commercial Director, Oncology KSA
NewBridge Pharmaceuticals
03.2023 - Current
Regional Franchise Head Immuno-Oncology MENA
NewBridge Pharmaceuticals
03.2021 - Current
Commercial Lead Oncology KSA, Lower Gulf & Iraq
NewBridge Pharmaceuticals
10.2019 - 02.2021
Oncology Sales Manager KSA
NewBridge Pharmaceuticals
01.2016 - 09.2019
Oncology Key Account Manager KSA
NewBridge Pharmaceuticals
03.2015 - 12.2015
Senior Product Specialist
Hoffmann La Roche
06.2010 - 02.2015
Product Specialist
GlaxoSmithKline Pharmaceuticals
06.2007 - 05.2010
Product Specialist
Aventis Pharma / Sanofi Aventis
10.2004 - 05.2007
Bachelor's Degree in Pharmaceutical Science -
Minia University
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