Summary
Overview
Work History
Education
Skills
Websites
LANGUAGES
Timeline
Generic
Mostafa Saied Sayed

Mostafa Saied Sayed

Jeddah

Summary

Demand planning professional and brand management expertise with strong analytical and forecasting skills. Known for driving efficiency and optimizing inventory levels through data-driven decision-making. Highly collaborative, adept at working with cross-functional teams to achieve goals. Adaptable and reliable, ensuring alignment with changing business demands.

Overview

17
17
years of professional experience

Work History

Retail Demand Planner

Tamkeen Stores
09.2024 - Current
  • Forecasting demand and aligning inventory levels to meet customer needs.
  • Collaborated with cross-functional teams to synchronize supply chain activities effectively.
  • Developed demand forecasts using advanced analytics to optimize inventory levels.
  • Utilized data analysis to create accurate demand forecasts, leading to improved inventory management.
  • Collaborated with cross-functional teams to align supply with anticipated market trends.
  • Implemented strategies that reduced stock discrepancies, enhancing overall operational accuracy.
  • Conducted regular market analysis to adjust strategies in response to changing consumer behavior.
  • Monitored performance metrics to identify opportunities for process improvements.

Assistant Brand Manager

Egyptian Cotton Hub - NIT
02.2022 - 09.2024
  • Conduct market research and deep understanding of customers drives and desires and choose the optimal price point.
  • Collaborate with internal teams on brand image, quality, and design.
  • Create compelling copy that impacts customers' brand choice.
  • Test different prices and product volumes to find the best balance.
  • Stay informed and predict changes in trends to use the brand as the trendsetter.
  • Analyze brand positioning and consumer insights.
  • Establish performance specifications, cost and price parameters, market applications, and sales estimates.
  • Monitor market trends, research consumer markets, and competitor’s activities.
  • Oversee new and ongoing marketing and advertising activities.
  • Monitor product distribution and consumer reactions.
  • Develop merchandise plans to improve the performance of respective territories by increasing its stock turnover and maximizing profitability.
  • Allocate the new arrival stock depending on strategy concept and seasonal period and measures.

Merchandising Manager

Shoes Club
09.2018 - 02.2022
  • Responsible for maximizing both the top line and the bottom line of the business by creating a comprehensive business plan and converting the same into department-level business strategies, range building, and product sourcing.
  • Ensures the right Brand positioning in terms of product offerings, Prices, events.
  • Develop business planning seasonal & yearly strategies.
  • Buying budgets & Strategy.
  • Promotions & Events Planning.
  • Monthly Sales & Margin Plans.
  • Global Sourcing and Supplier Negotiations.
  • Forecasting Sales, Margins, Inventory.
  • Managing Inventory; effective liquidation plans and driving seasonal markdown.
  • Stock control follow-up stock takes results & discrepancy & negative stock issues.

Stock Control Manager

Oxygen for Trading - Dejavu
05.2016 - 05.2018
  • Implemented SOP for stock cycle and stock movement - all the processes and instructions which met with company business needs. - Be sure from physical stock is accurate with the closing quantity on the system.
  • Monitor stock movement between stores & WH.
  • Be sure that pending transfers do not exceed the limit period and be sure to resolve any differences in stock transactions.
  • Monitor negative stock and performance reports on each location.
  • Make an action plan for the stock take at stores & WH and Implement quarterly stock take at all stores & WH & online stores & franchise stores.
  • Analyze the stock take variances stand on the results and give feedback to the operation dept on how to decrease the shortage ratio %.

Inventory Control

Landmark Group - Shoemart Shoexpress - Egypt
02.2014 - 04.2016
  • Develop merchandise plans to improve the performance of respective territories by increasing its stock turnover and maximizing profitability.
  • Make allocation for the new arrival stock depending on strategy concept and seasonal period and measures.
  • Normal replenishment from the main WH to stores as per capacity and best seller & slow-moving stock also, consolidation between stores.
  • Prepare and maintain department/category merchandise based on actual sales, sales forecasts, Company order parameters, inventory checks, forthcoming events, replenishment needs, etc.
  • Assist in the creation of merchandise plans for the category based on insights gained from merchandise analytics, customer preference, historical trends, and projected by the buyer.
  • Ensure effective in-season management across territories (stock balancing, markdown management, stock analysis, and stock. sales performance).
  • Analyze the effectiveness of the promotions in achieving the targeted levels of sales and margins.

Sales Representative

Stickers Products Company - Lawaseq
02.2012 - 11.2013
  • Services existing accounts obtains orders and establishes new accounts by planning and organizing daily work schedules to call on existing or potential sales outlets and other trade factors, adjusts sales efforts by studying the type of sales outlet or trade factor, focuses sales efforts by studying the existing and potential volume of dealers, submits orders by referring to price lists and product literature. Keeps management informed by submitting activity and results reports, such as daily call reports, weekly work plans, and monthly and annual territory analyses. Monitors competition by gathering current marketplace information on pricing, products, new products, delivery schedules, merchandising techniques, etc. Resolves customer complaints by investigating problems, developing solutions, and preparing reports.

Stock Controller

Metro Market for Trading & Distribution
04.2008 - 01.2012
  • Reconciling Delivery notes with purchase orders, recording serial numbers where applicable.
  • Daily checking from organizing stock on shelves and buckets.
  • Place stock in designated areas for ongoing projects.
  • Daily & Weekly and monthly Perpetual stock take and reconciliation of stock and analysis of the result of the stock take to be sure that the physical stock at the store matches with the stock on hand on the system.
  • Testing returns and be sure that all the returned items are followed with the SOP of returns.
  • Arranging repairs and returns with manufacturers and suppliers.
  • Daily check from the fresh food stock with a checklist to report it to the Operations dept - Follow-up Purchase Orders.
  • Verify inventory computations by comparing them to physical counts of stock, and investigates discrepancies or adjust errors - Perform general clerical duties.

Education

Bachelor of Accounting - Foreign Trading

Higher Institute of Advanced Studies
Egypt
09-2007

Skills

  • Merchandise Planning and Analytics
  • ERP System Technologies
  • Reports & Document Preparation
  • Good Communicator
  • Retail Industry and Products Knowledge
  • Microsoft Suite (Word, Excel, etc) - Power BI
  • Accuracy and Attention to Details
  • Teamwork and collaboration
  • Attention to detail
  • SAP - Oracle Retail System (ERP – PI – WMS – RMS – SIM -OBIEE) – LS Retail
  • Forecasting accuracy
  • Team leadership

LANGUAGES

Arabic
Bilingual or Proficient (C2)
English
Advanced (C1)

Timeline

Retail Demand Planner

Tamkeen Stores
09.2024 - Current

Assistant Brand Manager

Egyptian Cotton Hub - NIT
02.2022 - 09.2024

Merchandising Manager

Shoes Club
09.2018 - 02.2022

Stock Control Manager

Oxygen for Trading - Dejavu
05.2016 - 05.2018

Inventory Control

Landmark Group - Shoemart Shoexpress - Egypt
02.2014 - 04.2016

Sales Representative

Stickers Products Company - Lawaseq
02.2012 - 11.2013

Stock Controller

Metro Market for Trading & Distribution
04.2008 - 01.2012

Bachelor of Accounting - Foreign Trading

Higher Institute of Advanced Studies

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Mostafa Saied Sayed