Salwa Alkhalaf
Riyadh,Saudi Arabia
Summary
Highly motivated Public Relations & Marketing Communications student passionate in content management and creation, and organizing events. Resourceful thinker and skilled communicator always looking for challenges and developing skills in public relations.
Overview
1
1
year of professional experience
Work History
Public Relations Trainee
TRACCS and SDAIA
Riyadh, Saudi Arabia
08.2024 - 09.2024
- Managed the public relations of SDAIA during Global Artificial Intelligence Summit (GAIN), and established a communication channel between official speakers from SDAIA and the media.
- Collaborated with SDAIA in creating sponsorship packages on GAIN Summit and communicated with the local and global companies.
- Managed the media coverage of the agreements signed during the summit days between international and local companies, authorities and ministries.
- Compiled and analyzed media coverage reports on GAIN Summit and reported to SDAIA.
- Supported PR executives in daily administrative tasks, enhancing operational efficiency.
Talent Manager and Game Analyst
Saudi Esports League
Riyadh
05.2024 - 07.2024
- Managed and supported the talent team: stage hosts, analysts, and commentators in providing a suitable environment with the necessary tools for them.
- Managed the connection between the talent team and the Saudi Esports Federation.
- Guided and assisted the talent team in following the media protocol of the written media messages and their external appearance.
- As a game analyst, analyzed and evaluated the game and provided insights on the player performance including their strength and weakness, and provided live commentary after the game.
Interviewer and Writer
Riyadh Theater Festival
Riyadh
12.2023 - 12.2023
- Wrote and audited several articles in the Riyadh Theatre Space Magazine about Riyadh Theatre Festival and the performed plays.
- Performed multiple interviews with theatre makers, critics, and artists involved in the festival.
- Managed the communication between the magazine management and the art critics to publish their articles.
Writer and Editor
National Media Conference
Riyadh
05.2023 - 05.2023
- Supported digital media team of the National Media Conference as an editor for the seminars and panel discussions held during the conference.
- Responsible for all social media accounts of the National Media Conference, and responsible for creating, writing, and publishing media content on the conference media accounts.
Education
Bachelor's degree - Public Relations and Marketing Communications
Imam Mohammad Ibn Saud Islamic University
Riyadh, Saudi ArabiaSkills
- Communication skills
- Marketing skills
- Media skills
- Writing skills for different media contents
- Content creation
- Event management and organization
- Leadership and teamwork skills
- Ceremonies and Protocols
- Critical Thinking
- Manage Social media account
- Data analysis
- Microsoft Office
- Adobe applications
- Website design
CERTIFICATES AND CONFERENCES
- Attended ''Tourism Media'' course held virtually in Doroob (Sep 2023).
- Attended ''Business Continuity and Recovery of Crisis'' course held virtually in Doroob (Sep 2023).
- Attended ''Media Skills'' course held virtually in Doroob (Sep 2023).
- Attended ''Character Types'' course held virtually in Doroob (March 2022) .
- Organizer in VVIP team in Tazeez Annual conference (Aug- Sep 2024).
- Organizer in VVIP ESCO Energy Efficiency Exhibition (May 2024).
- Organizer in "Understand me campaign" at College of Media and Communication (Nov 2022).
Affiliations
- Scenario writer, production and communication in National Day film at the College of Media and Communication (July- Sep 2024).
- Interviewer and editor in Gulf Theater Festival (Sep 2024).
- Leader in Media Center in "Graduation ceremony", of College of Media and Communication (May 2024).
- Moderator of foundation day space was held on Alfanar Media Club at X application (Feb2024).
Languages
English
Advanced
Arabic
Native
Timeline
Public Relations Trainee
TRACCS and SDAIA
08.2024 - 09.2024
Talent Manager and Game Analyst
Saudi Esports League
05.2024 - 07.2024
Interviewer and Writer
Riyadh Theater Festival
12.2023 - 12.2023
Writer and Editor
National Media Conference
05.2023 - 05.2023
Bachelor's degree - Public Relations and Marketing Communications
Imam Mohammad Ibn Saud Islamic University
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