Turki Al Rugbani

Public Relations Manager Officer Essential Skills
A confident communicator and presenter
Excellent verbal and written communication skills
Excellent organizational and planning skills
Have a full understanding of media needs and media relationships
Be proactive, reliable, responsible and accurate with an attention to detail
The ability to keep information confidential
Tactical understanding of all primary social media platforms
Ability to work in high-stress environments, often for long hours
A wide degree of creativity and latitude
Self motivated with a positive and professional approach to management.

Public Relations Manager Roles & Responsibilities
Field media questions
Pitch stories to the media
Prepare media kits
Organize press conferences
Hire and manage freelance copywriters, graphic designers and others
Manage the public relation’s department budget
Engage in dialogue and interact with both internal business leaders and executives as well as the broader constituents affected by a company's product and policies.

Day-to-Day Duties
Help clarify their organization’s point of view to its main audience through media press releases and interviews
Write speeches for organizational leaders.
Develop advertising and marketing communications material
Prepare articles for corporate newsletters
Oversee full-time employees
Monitor social, economic, and political trends that might affect their organization
Recommend ways to enhance the firm's image on the basis of trends.

Among the tasks entrusted to me are procurement and follow-up of requests for projects and government departments.

• Drafted communications for routine releases and emergency response.
• Handled guest list for client events, sending invitations and managing attendees during events.
• Organised and served as spokesperson at PR activations to promote company image.
• Designed and distributed promotional marketing materials to advertise upcoming public relations events.
• Kept detailed records of department spending and project progress.
• Recorded information in Word and Excel documents for reliable reference.
• Engaged stakeholders with department activity through informative reports and presentations.
• Monitored and advised on emerging technologies to remain ahead of industry trends.

• Supervised marketing content production and consistently met campaign targets.
• Conducted video interviews, shot videos of event coverage and edited to create professional video projects.
• Crafted press releases for distribution to targeted media.
• Developed holistic strategies across earned and owned channels.
• Organised and served as spokesperson at PR activations to promote company image.
• Established strong social media presence to increase brand exposure.
• Handled guest list for client events, sending invitations and managing attendees during events.