Open To Work
ASHRAF AZIZALDEEN
Mecca
Work Preference
Summary
Dynamic Director of Revenue Management with over 15 years of experience in revenue optimization, strategic pricing, and precise financial forecasting. Achieved a 15% year-over-year revenue increase through innovative pricing strategies and comprehensive market analysis. Proficient in leading cross-functional teams and implementing advanced revenue management systems that enhance operational efficiency and profitability. Committed to leveraging data-driven insights to maximize financial performance and support organizational growth.
Overview
15
15
years of professional experience
1
1
Certification
Work History
Cluster Director of Revenue Management
Marriott International, Inc.
Makkah, Saudi Arabia
05.2026 - Current
- Managed revenue operations with a $52 million budget, achieving a 20% year-on-year revenue increase.
Led a cross-functional team of 22 members to maximize revenue and optimize pricing strategies.
Implemented advanced revenue management systems, resulting in a 15% increase in forecast accuracy.
Conducted market analysis and competitor benchmarking to identify growth opportunities.
Collaborated with sales and marketing teams to develop targeted promotions and campaigns.
Developed and executed pricing strategies for room, catering, and event services.
Monitored and analyzed performance metrics to ensure alignment with revenue goals.
Provided training and support to team members on forecasting techniques and system optimization.
Led the adoption of new reservation and revenue management systems.
Developed and implemented information systems to facilitate provision of accurate and timely data for decision-making.
Director of Revenue Management
Le Meridien Makkah
Makkah, Saudi Arabia
06.2017 - 04.2026
- Managed revenue operations for a $17 million budget, achieving a 20% year-on-year increase in revenue.
- Led a cross-functional team of 5 members to maximize revenue and optimize pricing strategies.
- Implemented advanced revenue management systems, resulting in a 15% increase in forecast accuracy.
- Conducted market analysis and competitor benchmarking to identify growth opportunities.
- Collaborated with sales and marketing teams to develop targeted promotions and campaigns.
- Developed and executed pricing strategies for room, catering, and event services.
- Monitored and analyzed performance metrics to ensure alignment with revenue goals.
- Provided training and support to team members on forecasting techniques and system optimization.
- Led the adoption of new reservation and revenue management systems.
- Developed and implemented information systems to facilitate provision of accurate and timely data for decision-making.
Revenue Manager
Movenpick Al Qassim
Al Qassim, Saudi Arabia
12.2015 - 07.2017
- Led revenue management operations for a 150-room property with a $15 million budget.
- Optimized pricing and inventory strategies to generate and maximize revenue.
- Developed and implemented revenue management systems to improve forecast accuracy and performance.
- Conducted market analysis and competitor benchmarking to guide pricing and promotional strategies.
- Implemented advanced revenue management systems to optimize performance from the outset.
- Provided training and support to team members to enhance skills and performance.
- Collaborated with sales and marketing teams to develop targeted promotions and campaigns.
- Monitored and analyzed performance metrics to ensure alignment with revenue goals.
- Developed and executed pricing strategies for room, catering, and event services.
Revenue Manager
Four Points by Sheraton Riyadh
Riyadh, Saudi Arabia
02.2012 - 12.2015
- Led revenue management for a 370-room Four Points by Sheraton Riyadh, driving a 15% increase in market share and revenue.
- Boosted occupancy rates to an exceptional 97% through strategic pricing and yield management initiatives.
- Achieved a 10% year-on-year growth in Average Daily Rate (ADR), significantly boosting overall profits.
- Conducted yield management sessions that resulted in a 12% increase in revenue.
- Collaborated with sales and marketing teams to develop targeted promotions and campaigns.
- Monitored and analyzed performance metrics to ensure alignment with revenue goals.
- Developed and executed pricing strategies for room, catering, and event services.
Revenue Manager
Radisson Blue Riyadh
Riyadh, Saudi Arabia
08.2011 - 02.2012
- Sponsored revenue enhancement initiatives, resulting in a 5% increase in revenue within a tight budget.
- Implemented advanced revenue management systems to improve forecast accuracy and performance.
- Conducted market analysis and competitor benchmarking to refine pricing strategies.
- Collaborated with sales and marketing teams to co-develop and execute promotional strategies that resonated with target markets.
- Orchestrated targeted customer engagement strategies, successfully reducing booking cancellation by 20%.
Education
Bachelor's degree - Tourism and Hotels
Cairo University
Cairo, EgyptRevenue Management Academy - Revenue Management
Starwood
Barcelona, Spain01-2015
Revenue Optimization - Revenue Management
Starwood
Brussels , Belgium09-2014
Revenue Management Advance Academy - Revenue Management
Marriott International
Dubai, United Arab Of Emirates 01-2018
Skills
- Revenue Management
- Forecasting
- Pricing Strategies
- Market Analysis
- Competitor Benchmarking
- Sales and Marketing Collaboration
- Advanced Revenue Management Systems
- Team Leadership
- Performance Metrics Analysis
Accomplishments
- I have over 15 years of experience in revenue management, where I have consistently driven revenue growth and optimized pricing strategies.
- As a Director of Revenue Management, I led a cross-functional team to achieve a 20% year-on-year increase in revenue.
- Throughout my career, I have implemented advanced revenue management systems that resulted in a 15% increase in forecast accuracy.
- I have collaborated with sales and marketing teams to develop targeted promotions and campaigns that boosted revenue.
- In 2015, I managed revenue operations for a 150-room property, achieving a 10% year-on-year growth in Average Daily Rate (ADR).
- During my tenure at Four Points by Sheraton Riyadh, I led revenue management operations that resulted in a 15% increase in market share.
- At Le Meridien Makkah, I achieved significant growth of 10% in revenue by implementing strategic pricing and inventory management practices.
Interests
Reading, Travel
Certification
- Revenue Management Certification - Starwood, Jan 2015
- RMS Optimization (System Development) - Marriott International, Sep 2013
- Advanced Revenue Management Academy - Starwood, Jan 2018
LANGUAGES
Arabic
English
Italian
Timeline
Cluster Director of Revenue Management
Marriott International, Inc.
05.2026 - Current
Director of Revenue Management
Le Meridien Makkah
06.2017 - 04.2026
Revenue Manager
Movenpick Al Qassim
12.2015 - 07.2017
Revenue Manager
Four Points by Sheraton Riyadh
02.2012 - 12.2015
Revenue Manager
Radisson Blue Riyadh
08.2011 - 02.2012
Bachelor's degree - Tourism and Hotels
Cairo University
Revenue Management Academy - Revenue Management
Starwood
Revenue Optimization - Revenue Management
Starwood
Revenue Management Advance Academy - Revenue Management
Marriott International