Summary
Overview
Work History
Education
Skills
Accomplishments
Languages
Timeline
OfficeManager
WALEED MOHAMED SALAMA HASSAN

WALEED MOHAMED SALAMA HASSAN

wh_salama@yahoo.com 0592229969
Riyadh,Saudi Arabia

Summary

MBA - Sales & Marketing Manager holding 20 years of experience, managed to build strong commercial sales and managerial skills that allowed me to successfully achieve my challenging targets as a team member and a leader.

During the last 10 years of experience in the industrial sector, I've successfully managed to build sales functions & subcontracting programs that is now generating an average sales reaching up to 5 million SAR/year, Also established solid relations (direct/indirect) with the Ministry of Defense and numerous international & local clients, worked consistently to attract new business opportunities adept at multi-tasking, leading group discussions and managing projects.

Overview

20
20

Years of professional experience

4
4

Certifications

8
8
years of post-secondary education

Work History

Sales and Marketing Manager

AIC Steel
Riyadh, Saudi Arabia /Riyadh/Badeea
05.2022 - Current

Established excellent business relationships and sales revenue with:

  • (GAMI)
  • Military Industries and (SAMI) Saudi Arabian Military Industries
  • Royal Saudi Naval Forces
  • Land Forces & Air Defense Forces (Jeddah)
  • Governmental work with (SEC) Saudi Electricity Company & (SWCC)
  • Water Conversion Corporation
  • Al Fanar (production of spare parts and sheet metal works).
  • Al Khoryef (spare parts).
  • NCMS (spare parts and components projects).
  • Wahaj (Armored plates subcontracting work for gov vehicles)

Sales and Marketing Manager

Jawdah Industrial Co
Riyadh, Saudi Arabia /Riyadh/Badeea
01.2016 - 05.2021
  • Jawdah Industrial Company Moulds and Spares, Worked as Director of Medical Department in " For You" Medical Company
  • Prepared monthly sales forecast reports detailing key metrics to examine areas of improvement.
  • Analyzed sales reports to identify trends and update strategies.
  • Developed and implemented sales and marketing strategies, ensuring long-term sustainability through indicators including Total Available Market (TAM), Serviceable Addressable Market (SAM) and Share of Market (SOM).
  • Conducted regular market assessments to stay current on trends and maintain readiness for changes.
  • Allocated teams, materials and calendar space for individual projects.
  • Oversaw planning and execution of targeted sales and marketing strategies.
  • Used multi-source data to determine sales and delivery terms for products and services.
  • Coordinated and managed paid marketing campaigns on different platforms, carefully overseeing results to deliver maximum ROI.
  • Organised special sales at specific times to drive customer engagement and move high volumes of products.
  • Developed marketing plans to support department strategies.
  • Generated ideas and concepts for paid ad content, monitoring spend against performance for continued profit improvements.
  • Developed, implemented and monitored digital marketing campaigns including research, advertising and public relations efforts to ensure adequate growth and expected results.
  • Defined business strategies and roadmaps to drive performance across sales, promotions and marketing departments.
  • Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
  • Grew engagement, interaction and reputation through multi-platform campaigns for outstanding levels of client satisfaction.
  • Customized promotional strategies to meet needs of different clients, products and services.
  • Optimised sales methods to best engage, acquire and retain customers.
  • Generated Key Performance Indicator reporting to drive better performance.
  • Successfully delivered on tasks within tight deadlines.
  • Developed appropriate resources to meet needs of diverse audiences.
  • Quickly learned and applied new skills to daily tasks, improving efficiency and productivity.
  • Managed on-site evaluations, internal audits and customer surveys.
  • Kept appropriate stock levels to match expected demand.
  • Increased customer satisfaction by resolving issues.
  • Received and processed stock using inventory management system.

General Manager

Al- Sanabel Medical Est (Private Business)
Riyadh, Saudi Arabia /Riyadh/Badeea
04.2011 - 01.2016
  • Developed plans and strategies to promote continuous improvement.
  • Customized promotional strategies to meet needs of different clients, products and services.
  • Evaluated sales and service processes to generate targeted improvement strategies and increase revenue opportunities.
  • Forecasted sales trends to plan team resourcing.
  • Offered friendly, efficient customer service and handled challenging situations with ease.

Sales Supervisor

Al Nahda Medical Co
Riyadh, Saudi Arabia /Riyadh/Badeea
01.2011 - 01.2015
  • Generated ideas and concepts for paid ad content, monitoring spend against performance for continued profit improvements.
  • Achieved exceptional client satisfaction feedback and ratings.
  • Exceeded sales goals and improved profitability by developing sales strategies and business plans according to market trends.

Sales Representative

Al Yosr Co. Perfumes and Cosmetics
01.2008 - 01.2011
  • Coached team members to reach and exceed weekly and monthly sales goals.
  • Retained existing customers and substantially grew customer base, product line and sales volume.
  • Generated company growth through market expansion and sales.

Sales Representative

Concrete Co - Clothes
Cairo, Egypt
01.2002 - 07.2005

Lead and coordinate between company and clients

  • Accepted card, cash and cheque payments in POS register system.
  • Prepared invoices for customers with large orders or special sales types.
  • Built lasting relationships with clients through customer service interactions.
  • Demonstrated product usage and features to customers.
  • Reached out to prospective customers and warm leads to establish friendly, professional relationships.
  • Closely monitored weekly sales to write reports for senior leadership and streamline operational processes.
  • Set up appointments with potential and current customers to discuss new products and services.
  • Generate reports on sales, providing relevant information to track sales progress and inform future strategies.
  • Resolved customer concerns promptly to maintain satisfaction.
  • Helped resolve client problems quickly with superior customer service.
  • Collected and processed payments.
  • Carried out day-to-day duties accurately and efficiently.
  • Worked flexible hours, covering nights, weekends and bank holidays.
  • Successfully delivered on tasks within tight deadlines.
  • Received and processed stock using inventory management system.

Receptionist

Grand Hyatt Hotel
Cairo, Egypt
01.2002 - 01.2005
  • Set up office spaces, equipment and support services for client and team meetings.
  • Assisted visitors with completing and submitting paperwork.
  • Managed bookings using Booker software to schedule, cancel and re-arrange appointments.
  • Helped resolve client problems quickly with superior customer service.

Education

Master of Business Administration - Sales And Marketing Manager

The International Business School of Scandinavia
Cairo - Egypt
03.2019 - 11.2021

Bachelor of Business Administration - PMP - Preparation Course

International Academy For Science & Arts
Turkey
03.2020 - 04.2020

Bachelor of Languages - Spanish - English

Ain Shams University
Cairo - Egypt
05.1996 - 05.1999

Spanish Language (Full Program Levels) -

Cervantes Institute - Spanish Cultural
Cairo - Egypt
09.1997 - 06.1999

Skills

  • Lead generation
  • Complex negotiations
  • Internet and e-mail marketing 
  • Sales and marketing strategy
  • Competition analysis
  • Client management
  • Sales goal attainment
  • Social media content management
  • Communication skills
  • Marketing
  • Leadership
  • Public relations

Accomplishments

  • In addition to a database of 300 customers with various activities, my sales function successfully established strong profitable relations with: Al Fanar, Wahaj, Saudi Ceramics, Semnan, Philips, Al Marai, Al Khorayef Industries and more.
  • Worked on various customers programs (Plastic Injection, Aluminum and other sections).
  • Water Salinisation factories & Sheet Metal.
  • Achieved an MBA degree with double major at "Sales & Marketing" and "Management skills".

Languages

Arabic
NATIVE LANGUAGE
English
Upper intermediate
B2
Spanish
Advanced
C1

Timeline

Sales and Marketing Manager

AIC Steel
05.2022 - Current

Bachelor of Business Administration - PMP - Preparation Course

International Academy For Science & Arts
03.2020 - 04.2020

Master of Business Administration - Sales And Marketing Manager

The International Business School of Scandinavia
03.2019 - 11.2021

Sales and Marketing Manager

Jawdah Industrial Co
01.2016 - 05.2021

General Manager

Al- Sanabel Medical Est (Private Business)
04.2011 - 01.2016

Sales Supervisor

Al Nahda Medical Co
01.2011 - 01.2015

Sales Representative

Al Yosr Co. Perfumes and Cosmetics
01.2008 - 01.2011

Sales Representative

Concrete Co - Clothes
01.2002 - 07.2005

Receptionist

Grand Hyatt Hotel
01.2002 - 01.2005

Spanish Language (Full Program Levels) -

Cervantes Institute - Spanish Cultural
09.1997 - 06.1999

Bachelor of Languages - Spanish - English

Ain Shams University
05.1996 - 05.1999
WALEED MOHAMED SALAMA HASSANwh_salama@yahoo.com 0592229969